Junior Digital Marketer

Full-time

Junior Digital Marketer

South Africa

Durban, KwaZulu-Natal

Permanent

Posted 16 December 2020 – Closing Date 24 December 2020

Job Description

Hollywoodbets has an exciting opportunity for a Junior Digital Marketer to be based at our Umhlanga Office in Durban. This position is responsible for the implementation of the email, SMS and Push notification strategy to support brand growth and online business.

 

Minimum Requirements:

1 – 2 years’ experience in acquisition marketing / lead generation/digital marketing.
Diploma/Degree in Digital Marketing or related.

 

Responsibilities:

 

Provide analysis to support email, mobile push messaging, SMS, the Loyalty Club, and other retention channels.
Write queries and scripts to serve personalized content in emails and mobile push messages.
Define, implement, and automate weekly and monthly reports of key performance metrics, action items and alerts, and A/B test results.
Help drive Hollywoodbets customer activation and retention strategy by using data to optimize lifecycle, batch, and transactional email campaigns.
Help develop programs to maximize customer retention, with a focus on repeat purchase, win-back, cross-sell, and upsell efforts.
Prepare, test and schedule daily email sends.
Test and schedule mobile push/SMS notifications.
Plan and implement A/B tests on campaigns.
Maintain email calendar and gather assets.
Oversee and monitor email/SMS list segmentation and list growth.
Managing and maintain the CMS of Hollywoodbets with uploading and removing of daily/weekly banners.
Managing and maintaining internal Wi-Fi banners and reports.
Maintaining of retail screens in retail branches
Provide ad-hoc reporting and analytical support to marketing team as needed
Perform market research and monitor competitor’s email/SMS and push message programs.
Help with Loyalty program implementation and measurement.

Skills and Competencies:

High level reporting.
Goal orientated and results driven work ethic.
Excellent project management skills.
Impressive planning and organizational skills
Excellent communication and interpersonal skills.

 

 

Please note that only candidates who meet the stipulated minimum requirements will be considered.

 

Please be advised that should you not be contacted within 30 days, kindly consider your application to be unsuccessful.