Marketing and Communications Co-ordinator

Full-time

Marketing and Communications Co-ordinator

Function
Marketing & Communications
Facility
Life Eugene Marais Hospital
Position
Marketing and Communications Co-ordinator
Introduction
A vacancy exists for a Marketing and Communications Co-ordinator, based at Life Eugene Marais Hospital, reporting to the Hospital Manager. The primary responsibility of the position is to deliver a marketing and communications service of uncompromising quality to all of the hospital’s key stakeholders.

 

Critical Outputs
  • Build sound, productive working relationships with key stakeholders i.e. general practitioners and specialists, media and the community.
  • Generate statistics and reports from available hospital information in order to analyze referral patterns and build a knowledge base to inform strategies and plans.
  • Recruitment and marketing of specialists to general practitioners and community in order to grow referrals.
  • Develop and implement marketing and communications strategies and plans (aligned to the hospital business plan) aimed at key stakeholders in order to drive growth for the hospital.
  • Develop and implement marketing and communications initiatives aimed at stakeholders including patients, potential patients and the local community at large.
  • Provide marketing and communications support to internal hospital stakeholders as well as national marketing and communications department.
  • Provide input into the marketing and communication budget and manage the function creatively within the prescribed budget.
  • Develop informative, brand compliant marketing collateral (i.e. brochures, information leaflets and other branded marketing material) to support marketing and communications initiatives.
  • Ensure that brand and corporate identity standards, policies and procedures regarding marketing and communication are adhered to throughout the hospital.
  • Manage media relations according to set corporate policy and guidelines.
  • Assist with enhancing the service to patients and clients from a communication / marketing point of view.
  • Be an agent of change and be able to communicate well, on behalf of management, with all major stakeholders.
Requirements
  • Grade 12 National Senior Certificate
  • A tertiary marketing, public relations or communication qualification as well as proven management ability and minimum three years’ hospital experience.
  • Furthermore, excellent interpersonal skills are critical, as productive relationships with stakeholders are important. Other competencies required are analytical thinking, strategy delivery, performance through people, attention to detail, excellent time management skills,
  • Must be able to work under pressure in a continuously changing environment
  • Must have computer literacy (Word, Power Point and advanced Excel e.g. pivot tables)
  • Must be able to work independently and use initiative to achieve set objectives.
  • Ability to process, analyze and interpret relevant statistics
  • A proven track record in copywriting will be advantageous.
  • Ability to work shifts according to the operational requirements of the hospital
  • Understanding of the private healthcare industry, its challenges and role players would be an advantage
  • Relevant experience and technical skills to meet the critical outputs
  • Strong customer orientation, team player, very energetic and well organized
Competencies
  • Problem-solving, analysis and judgement
  • Attention to detail
  • Resilience
  • Engaging diversity
  • Professional and technical proficiency
  • Excellence orientation
  • Building relationships
  • Customer responsiveness
  • Organisational awareness
  • Action orientation
  • Ethical behaviour
Email
Careers.Emh@lifehealthcare.co.za
Closing date
Sunday, January 17, 2021

Internal applicants – Before making an application, you are requested to discuss your application with your line manager. Only short listed candidates will be contacted. Should you not receive any communication after 2 weeks of closing date, kindly consider your application as unsuccessful.

External candidates will also be considered.

Explore our vacancies and find the right opportunity for you. Download the application form and email to the relevant contact person specified in the job advertisement.

Life Healthcare is an equal opportunity employer.

 

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