Marketing Co-Ordinator

Full-time
Marketing Co-Ordinator
Rosebank College
Johannesburg, Gauteng
Permanent

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Posted 29 October 2021 – Closing Date 12 November 2021

Job Details

Job Description

The world is online, and so are we. The IIE Rosebank College, a brand of The Independent Institute of Education (The IIE), is looking for a Marketing Co-Ordinator. The primary purpose of this position will be to assist the Marketing team in achieving the marketing objectives by performing supportive tasks across the primary areas of social media space, assisting with strategic projects initiated to achieve sales targets.

The Marketing Co-ordinator will also support the work of the marketing manager directed at maximising company profits and developing sales strategies and marketing campaigns. This individual will join our dynamic and passionate marketing team. If you are passionate about education, all things digital and excellent client experience, then this could be for you. Our team and brand are vibrant, dynamic, bubbly, and full of life. Our purpose is to change lives by making education accessible.

Our brand 

We are a mix of professionalism, youthfulness and passion. Our values of integrity, respect, responsibility, transparency, quality and commitment, serve as a foundation of how we treat our staff, clients and business partners.

The marketing team

The marketing team is passionate about youth and education. They have a finesse for all things creative, trendy and digital.

The ideal individual 

We are looking for a passionate professional who is interested in and understands branding, advertising and digital media. A creative, target driven individual with excellent verbal and written communication skills will be ideal.

Requirements

Qualification:

  • Degree in Marketing or Marketing Management
  • Diploma Marketing / Marketing
  • Diploma in Journalism / Public Relations

Experience:

  • 3 – 5 Years’ Experience in a Marketing department with exposure to brand management, advertising, promotions, and events.
  • Sound knowledge of all social media platform with 1-2 years social media management experience
  • Experience with Photoshop, Illustrator and InDesign would be an advantage
  • Youth marketing will be an advantage

Skills & Competencies:

  • Knowledge of digital media practices and trends
  • Strong written, verbal, and interpersonal communication skills
  • Good time management skills
  • Ability to collaborate with staff from different functional areas
  • Influential/Team Player
  • Ability to handle pressure
  • Keep up with changes/advances in technology
  • Good listener

Responsibilities

Social Media Management:  Social media management, tasks will include and will not be limited to Social media advertising, customer service, social listening, reporting, lead generation, manage and run social media events and budget management.

Branding: Assist with manage the brand’s promotional material and collateral.  

Content management: source and create content for the band blog and social media platforms.Assist with PR as and when required.

Competitor analysis: social media competitor analysis and social media listening to contribute to the marketing campaigns.

Budget management: Social media budget management.

Campaign management: Manage social media campaign expenses, staying on budget, estimating monthly costs and managing deviations from the budget. Research and stay up-to-date on new developments, trends and technologies within the digital space.

Digital campaigns: Assist with PPC campaigns ad and when required.

Reporting: provide monthly reports on the performance of social campaigns.


Disclaimer:

Please note that only applications via the website will be considered for shortlisting.

IIE Rosebank College reserves the right to verify all information provided by candidates. Please note that correspondence will only be entered into with short-listed candidates.

IIE Rosebank College reserves the right not to make an appointment or to re-advertise.