Marketing Manager

Marketing Manager – QPro Feeds, Bethlehem
VKB Group
Bethlehem, Free State


Posted 27 April 2021 – Closing Date 03 May 2021

Job Details

Job Description


QPro Feeds is a dynamic Animal Feed Manufacturing business with a facility in both Bethlehem and Vrede.  We are responsible for producing animal feed to in-house clients as well as external clients in the monogastric and ruminant fields.


  • BSc (Agric) Animal Science qualification
  • Knowledge of ruminant and monogastric nutrition
  • At least 5-years proven work experience in Marketing and Sales.
  • Proven working knowledge of MS Excel, MS PowerPoint and MS Word


  • Interact and build relationships/network with people in the industry
  • Visit key customers on a regular basis and/or when requested by the Technical Manager and/or Technical Advisors
  • Make recommendations regarding branding of the products
  • Measure product performance
  • Conduct product training if and when required
  • Assess the various marketing material regularly and make additions and/or corrections
  • Draw up a comprehensive marketing plan that includes amongst others targeted markets, targeted customers and marketing platforms
  • Draw up financial budget for the marketing department and manage actual spend against budget
  • Set targets and manage annual budgeted sales volumes
  • Compile and present a strategy to reach targeted sales
  • Present technical presentations at farmers’ days and other occasions to promote the company brand and products
  • Write technical articles for publication in the relevant magazines and online platforms
  • Monthly reporting to management
  • Investigate claims to determine validity, route cause and make recommendations


  • Strong customer focus
  • Ability to work under pressure
  • Excellent communication skills
  • Strong analytical ability
  • Attention to detail
  • Personnel Management Skills
  • Excellent presentation skills